It’s no different today than it was decades ago. Finding the right people is still a big challenge for employers. It’s “how” companies are recruiting that has shifted dramatically in recent years. For instance, in 2019, some trends in Houston recruiting to take advantage of that can put you on the competitive edge include:

Targeted recruiting.

Thanks to the rise in mobile devices, recruiters and hiring managers can learn a lot about the interests and habits of job candidates. The data can then be used in postings to effectively target more relevant talent for option positions. This not only cuts down on the time it takes to find the right-fit people, but costs, too.

Social recruiting.

When it comes to recruiting in Houston on social networks, LinkedIn is often the first site that comes to mind. But recruiters and hiring managers who understand the types of candidates they’re searching for know that’s not the only route to take. For instance, if you’re looking to hire millennials, Instagram is an important place to promote jobs since about 59% are active on the site.

Artificial intelligence.

Artificial intelligence (AI) is expected to gain in popularity in the recruiting and HR industry in the next 10 years. It can be used to simplify a host of mundane tasks, from reviewing resumes to find better matches through predictive analytics to searching the Web to gain a sense of a candidate’s online presence. There are even companies out there using AI for portions of the interview process.

Offering remote work.

Fifteen years ago, working from home often meant at a minimum wage job. In today’s world, all kinds of professionals, from entry level to executive, call home base their office. In fact, according to statistics, salaried work-at-home employees have grown in number by 140% since 2005. As younger generations enter the workforce and expect more scheduling flexibility from employers, this trend is expected to grow in the years ahead.

Employer branding.

While not a new trend, it’s a critically important one when it comes to hiring. Candidates today are savvy and want to work for companies with good reputations. It’s why 75% seek out research online before they apply to a job at a particular organization. So make sure you’re investing the time and effort to build a strong employer brand that’s going to attract the best talent.

Need help hiring in 2019?

Call the Houston recruiting team at Murray Resources. Our in-depth knowledge and experience allows us to pinpoint even the most highly-specialized professionals for a wide range of companies and projects throughout Houston. Whether your needs are full-time / direct hire or temporary / contract, we can help.