Is Your Next #GreatCandidate on Twitter?

When it comes to Twitter, you probably know it’s a good way to market your company’s products and services. But did you also know it’s a great place to recruit candidates?

In fact, as one of the leading staffing agencies in Houston, TX, Murray Resources can tell you if Twitter isn’t in the mix of your recruiting efforts, then you could be limiting your ability to recruit the best candidates – especially when compared to your competitors that are on Twitter.

Consider these statistics:

According to a recent national survey from Jobvite, 39% of all job seekers are on Twitter, 23% of all job seekers have leveraged Twitter in their job hunt, and 8 million Americans credit Twitter as the source for finding their current job.

Still not convinced? Here are a few more reasons to consider Twitter when you’re looking to hire:

You can connect with company followers.

When you post a job opening on your company website or on a job board, you are reaching people who are searching for jobs. Not a bad place to start, right?

But when you use Twitter to promote job openings, you’re going beyond job seekers to people who actually use your products or services, or who are familiar with your company. As a result, the applicants you do attract through this medium will oftentimes be a better fit for not only the job, but the company culture as well.

While you shouldn’t use the company Twitter account to only post job openings, doing so occasionally can bring in higher quality candidates.

You can expand your reach.

When you do post job openings on your Twitter account, not only will you be communicating with your followers, but you can also take advantage of their networks by asking them to re-tweet your post. So, for instance, consider something along the lines of:

“Looking for an experienced accountant. Great pay, generous benefits. Please RT.”

You can learn about a candidate.

You can look to a candidate’s Twitter profile to gain a better sense of their personality and whether they’d be a good fit for the company. While you shouldn’t base your hiring decision on that information alone, it can offer some valuable insight. For instance, if a candidate is tweeting inappropriate or vulgar material, then you may want to reconsider their candidacy.

Need more help sourcing great candidates for your job openings?

Call Murray Resources. As one of the leading staffing agencies in Houston, TX, we use both traditional and high tech methods to source, screen and hire the very best talent for Houston area companies.

Contact us today if you’d like to learn more about how we can help you.